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Buy Michael de Kare-Silver – e-shock 2020 Course at esyGB. You will have immediate access to the digital downloads in your account or your order email.

e-shock 2020

How the Digital Technology Revolution Is Changing Business and All Our Lives

What effect have innovations in digital technology had on the way we communicate and work, and what can we expect from the future? Following on from the hugely successful ‘e-Shock’, Michael de Kare Silver analyses the developments in digital technology over the past decade, and how they have changed our lives both at home and in the workplace

About Author:

MICHAEL DE KARE-SILVER is a Leading Adviser in the digital/e-commerce and mobile arena, identifying opportunities for technology-enabled change and business growth through new strategies, go-to-market plans and team-building. He has been main board director for a number of leading companies. From main board at FTSE 100 company GUS plc, heading up Argos.co.uk, Experian and Burberry online through to start-ups born2learn.com and myfaveshop.com. He has also been MD at major digital/tech/marketing agencies Digitas and AKQA delivering innovative solutions for global brands. Today, Michael runs his own firm Digital Prospects which provides specialist advisory, consultancy and team-building support in the digital/mobile/e-commerce sectors, helping organizations map out their strategy and plans to capture the growing multi-channel opportunity and then to build the best teams to deliver that. Michael is also a non-executive director at WIN plc the mobile technology solutions provider.

Table of contents (17 chapters)

  • The Technology Revolution

    Pages 1-5

    Kare-Silver, Michael

  • Our Lives Are About to Change Forever

    Pages 6-8

    Kare-Silver, Michael

  • How are Consumers and Businesses Responding?

    Pages 9-14

    Kare-Silver, Michael

  • The World in 2020

    Pages 15-23

    Kare-Silver, Michael

  • Digital/Multi-channel Checklist

    Pages 24-28

    Kare-Silver, Michael

  • How Ready is your Organization to Become an Effective MCE?

    Pages 29-31

    Kare-Silver, Michael

  • Mobile Comms, Content and Commerce

    Pages 32-47

    Kare-Silver, Michael

  • It All Pivots Around Social Media

    Pages 48-65

    Kare-Silver, Michael

  • Social TV

    Pages 66-75

    Kare-Silver, Michael

  • Impact of Digital on Media, Travel, Health and Advertising

    Pages 76-93

    Kare-Silver, Michael

  • Impact on Retail and Property Sectors

    Pages 94-104

    Kare-Silver, Michael

  • Organizational and Structural Solutions

    Pages 105-114

    Kare-Silver, Michael

  • Changes to the Workplace and in the Workforce

    Pages 115-124

    Kare-Silver, Michael

  • The Digital Divide

    Pages 125-128

    Kare-Silver, Michael

  • Case Study: Building a Successful Online Business

    Pages 129-141

    Kare-Silver, Michael

  • UK Case Study: The Benefits of Going Digital

    Pages 142-146

    Kare-Silver, Michael

  • Case Study: How the Cloud Facilitates the Technology Solution

    Pages 147-150

    Kare-Silver, Michael

 

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Salepage: https://www.palgrave.com/gp/book/9780230301306#aboutAuthors
Archive: https://archive.ph/wip/0H3bW

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