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Philip Kotler, Nancy Lee – Corporate Social Responsibility
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Today, corporations are expected to give something back to their communities in the form of charitable projects. In Corporate Social Responsibility, Philip Kotler, one of the world’s foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business.$26.00Original price was: $26.00.$12.00Current price is: $12.00.= 12 Points