The Power Of Copy consists of One DVDs, 2 CDs and a manual.  The best part is that it’ll only take you about 90 minutes to go through and it will give you a HUGE unfair advantage when it comes to dominating your marketplace.

Here’s why: most of your competitors are woefully bad at writing copy.  More than likely, they follow what those “fat-cat” Madison Avenue advertising agencies do: brand advertising that’ll evaporate your marketing budget.