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Revealing the hidden processes behind why certain brands command our loyalty and trust, Brand Psychology looks at how to build up a positive brand image through Corporate Social Responsibility and ethical transparency.

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Buy Brand Psychology: Consumer Perceptions, Corporate Reputations – Jonathan Gabay Course at esyGB. You will have immediate access to the digital downloads in your account or your order email.

Revealing the hidden processes behind why certain brands command our loyalty and trust, Brand Psychology looks at how to build up a positive brand image through Corporate Social Responsibility and ethical transparency.

Reputation management authority Jonathan Gabay takes readers on a tour of the corporate, political and personal brands whose understanding of consumer psychology has either built or broken them.  He answers key questions about brand and reputation management, including:

  • Why do we trust some brands more than others?
  • How important is integrity for a brand's survival?
  • How can brand confidence be rebuilt during a crisis?

Using case studies and tips from respected neuropsychologists, economists, and IT, advertising, PR, and industry leaders, Brand Psychology turns theory into practical methodologies to help build meaningful, highly respected brands.

Get Brand Psychology: Consumer Perceptions, Corporate Reputations – Jonathan Gabay, Only Price $23


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Buy the Brand Psychology: Consumer Perceptions, Corporate Reputations – Jonathan Gabay course at the best price at esy[GB]. Upon completing your purchase, you will gain immediate access to the downloads page. Here, you can download all associated files from your order. Additionally, we will send a download notification email to your provided email address.

Unlock your full potential with Brand Psychology: Consumer Perceptions, Corporate Reputations – Jonathan Gabay courses. Our meticulously designed courses are intended to help you excel in your chosen field.

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Brand Psychology Consumer Perceptions2C Corporate Reputations | eSy[GB]
Brand Psychology: Consumer Perceptions, Corporate Reputations – Jonathan Gabay
Original price was: $27.00.Current price is: $19.00. Add to cart